Teza de master - A pragmatic analysis of english slogan on mobile phones and cars advertisement - ID:04051 - Volum 127 pagini
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TITLE .............................................................................................i
DECLARATION ................................................................................ii
ATTENTIVE COUNSELOR NOTES ....................................................... iii
STATEMENT OF CERTIFICATION ....................................................... iv
MOTTO ...........................................................................................v
DEDICATION ..................................................................................vi
ACKNOWLEDGEMENTS .....................................................................vii
ABSTRACT ......................................................................................ix
TABLE OF CONTENT .........................................................................x
CHAPTER I INTRODUCTION
A. Background of the Study .................................................... 1
B. Preview Research .............................................................. 5
C. Limitation of Problem ........................................................ 6
D. Problem Statement ............................................................ 6
E. Object of the Study ............................................................ 7
F. Classification of Term ........................................................ 8
G. Thesis organization ............................................................ 10
CHAPTER II THEORITICAL REVIEW OF ELECTRONIC PRODUCTS
A. Concept of Pragmatics ...................................................... 10
B. Implicature ........................................................................ 19
C. Context of Language …………………………………… . 22
D. Linguistic forms…………………………………………… 23
E. Lexical meaning…………………………………………... 28
F. Slogan ……………………………………………………. 29
CHAPTER III RESEARCH METHOD
A. Types of Research ........................................32
B. Object of the Research ..................................33
C. Types of the data source…………………………………. 33
D. Methods of the Research ………………………………… 34
E. Technique of data Analysis……………………………….. 35
CHAPTER IV ANALYSIS AND RESEARCH FINDING
A. Data Presentation ............................................................... 39
B. Data Analysis ..................................................................... 41
1) Linguistic Forms of Electronic Products ..................... 41
2) Lexical Meaning of Electronic Products ..................... 68
3) Implicature of Electronic Products .............................. 90
C. Data Finding ....................................................................... 112
CHAPTER V CLOSURE
A. Conclusion……………………………………………........ 119
B. Suggestion……………………………………………….... 120
BIBLIOGRAPHY
APPENDIXES
DECLARATION ................................................................................ii
ATTENTIVE COUNSELOR NOTES ....................................................... iii
STATEMENT OF CERTIFICATION ....................................................... iv
MOTTO ...........................................................................................v
DEDICATION ..................................................................................vi
ACKNOWLEDGEMENTS .....................................................................vii
ABSTRACT ......................................................................................ix
TABLE OF CONTENT .........................................................................x
CHAPTER I INTRODUCTION
A. Background of the Study .................................................... 1
B. Preview Research .............................................................. 5
C. Limitation of Problem ........................................................ 6
D. Problem Statement ............................................................ 6
E. Object of the Study ............................................................ 7
F. Classification of Term ........................................................ 8
G. Thesis organization ............................................................ 10
CHAPTER II THEORITICAL REVIEW OF ELECTRONIC PRODUCTS
A. Concept of Pragmatics ...................................................... 10
B. Implicature ........................................................................ 19
C. Context of Language …………………………………… . 22
D. Linguistic forms…………………………………………… 23
E. Lexical meaning…………………………………………... 28
F. Slogan ……………………………………………………. 29
CHAPTER III RESEARCH METHOD
A. Types of Research ........................................32
B. Object of the Research ..................................33
C. Types of the data source…………………………………. 33
D. Methods of the Research ………………………………… 34
E. Technique of data Analysis……………………………….. 35
CHAPTER IV ANALYSIS AND RESEARCH FINDING
A. Data Presentation ............................................................... 39
B. Data Analysis ..................................................................... 41
1) Linguistic Forms of Electronic Products ..................... 41
2) Lexical Meaning of Electronic Products ..................... 68
3) Implicature of Electronic Products .............................. 90
C. Data Finding ....................................................................... 112
CHAPTER V CLOSURE
A. Conclusion……………………………………………........ 119
B. Suggestion……………………………………………….... 120
BIBLIOGRAPHY
APPENDIXES


