Teza de an - Language of Cosmetics Advertisments and Its Translation Peculiarities - ID:04053 - Volum 51 pagini
Categoria : Limbi Straine
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Introduction
CHAPTER I. A LINGUISTIC APPROACH TO LANGUAGE OF ADVERTISING
1.1. Evolution and notions of publicity
1.2. Language of advertising
1.2.1. Lexical aspect of advertising
1.2.2. Grammatical aspect
1.2.3. Stilistic aspect
1.3. Linguistic features of slogans and its functions
CHAPTER II. ANALYSIS OF ENGLISH SLOGANS CONCERNING COSMETIC PRODUCTS
Conclusions
Bibliography
Appendices
CHAPTER I. A LINGUISTIC APPROACH TO LANGUAGE OF ADVERTISING
1.1. Evolution and notions of publicity
1.2. Language of advertising
1.2.1. Lexical aspect of advertising
1.2.2. Grammatical aspect
1.2.3. Stilistic aspect
1.3. Linguistic features of slogans and its functions
CHAPTER II. ANALYSIS OF ENGLISH SLOGANS CONCERNING COSMETIC PRODUCTS
Conclusions
Bibliography
Appendices
