Teza de licenta - Linguistic analysis of slogans used in food industry - ID:04071 - Volum 78 pagini
Categoria : Limbi Straine
Pentru a procura integral lucrarea contactați-ne! (+373) 68 484 557
Introduction
CHAPTER I. THEORETICAL APPROACH OF THE LANGUAGE OF ADVERTISING
1.1. Defining the concept of advertising and advertising slogans
1.2. Types of advertisements by purpose
1.3. Syntactic, structural and grammatical features of slogans
1.3.1. Imperative clauses
1.3.2. Interrogative clauses
1.3.3. Exclamative clauses
1.3.4. Incomplete clauses
1.3.5. Noun phrases
1.3.6. Verbal groups
1.3.7. Personal pronouns
1.3.8. Cohesion
1.4. Linguistic features of slogans and its functions
CHAPTER II. RESEARCH PART
2.1. The aims of research
2.2. Hypotheses and questions of the research
2.3. Research methods and process of research
2.4. Results of the research
Conclusion
Bibliography
Appendix
CHAPTER I. THEORETICAL APPROACH OF THE LANGUAGE OF ADVERTISING
1.1. Defining the concept of advertising and advertising slogans
1.2. Types of advertisements by purpose
1.3. Syntactic, structural and grammatical features of slogans
1.3.1. Imperative clauses
1.3.2. Interrogative clauses
1.3.3. Exclamative clauses
1.3.4. Incomplete clauses
1.3.5. Noun phrases
1.3.6. Verbal groups
1.3.7. Personal pronouns
1.3.8. Cohesion
1.4. Linguistic features of slogans and its functions
CHAPTER II. RESEARCH PART
2.1. The aims of research
2.2. Hypotheses and questions of the research
2.3. Research methods and process of research
2.4. Results of the research
Conclusion
Bibliography
Appendix
